Get safe backlinks with balanced anchor ratios and natural velocity across every month

There is no shortage of places willing to sell you a link today and forget about it tomorrow. What is genuinely hard to find is a partner who will explain why a particular publisher was chosen, what the page looked like before your link arrived, and what it looks like now. That explanation is the product here.

What we will not do

• No hiding a lost link. If a placement drops we tell you, we chase it, and if it cannot be recovered it comes off the invoice.
• No sites that exist only to sell links. If the archive is a wall of unrelated sponsored posts, we are not interested no matter what the metrics say.
• No invented metrics. We report what the placement is, not a score we made up to make it look better.
• No placements you have not approved. You see the site, the page and the plan first, every time.
• No pages built the same week for the sole purpose of hosting your link.
• No bulk months. There is a ceiling on how much we place for one client in one cycle, and we hold to it even when asked not to.
• No promises about rankings. We control where links come from; nobody controls a search engine.

Ways to work together

How results are documented

Nothing in the report is a score we invented. Where we quote a third-party metric we name the tool and the date it was pulled, because those numbers move and a figure without a date is decoration.

You get a spreadsheet and a short written summary. The spreadsheet is the record; the summary is there so that whoever forwards it to a finance director does not have to interpret it themselves.

If a placement did not happen, the report says which one and why. Campaigns that only ever report successes are hiding the interesting part.

Background

Nobody here came from a link marketplace. The background is in editorial and in running sites that depended on traffic, which is a different set of instincts than optimising a placement count.

We started as an in-house team doing this for one portfolio of sites, which is a useful way to learn the trade because you cannot hand the consequences to somebody else at the end of the quarter. When the process worked well enough that people started asking to borrow it, it became a service.

The process

1. Re-check on a schedulePlacements are revisited long after they are invoiced. A link that vanishes in month four is our problem to raise, not yours to discover.
2. Verify after publicationWe check the live page for the link, the attribute, the status code and whether the page is reachable at all. Anything that fails goes back to the publisher before it reaches your report.
3. Write to their standardThe draft has to survive their editor, not ours. If it needs three rounds it gets three rounds — a piece that reads like filler undermines the link sitting inside it.
4. Pitch, not blastEach publisher gets an individual approach about a specific idea. This is the slow part and it is the part that decides whether the placement is any good.
5. Agree the shortlistYou see every publisher before we approach them, with the reasoning attached. Anything you are not comfortable with comes off the list and nothing is placed on a site you have not seen.
6. Read the site firstBefore any outreach we go through the pages you want to rank, the profile you already have, and the competitors you keep losing to. Sometimes this ends with us recommending you spend the budget on the pages instead.

How we can help

Ongoing monitoring

Every placement we make is re-checked on a schedule for as long as you are with us. If a link disappears, you hear it from us before you notice it in a tool.

Anchor text planning

Before anything is placed we map what your profile already looks like and where it is lopsided. The plan then fills the gaps rather than piling more of the same anchors on top.

Competitor gap analysis

We pull the profiles of the sites beating you, strip out the noise, and show you the publishers that link to several of them and not to you. That list is usually the fastest route forward.

Reclamation and repair

Unlinked brand mentions, broken references to pages you moved, links lost in a site redesign. Recovering these is unglamorous and it is frequently the highest-return work available.

Link profile audit

A full read of what you have, what is doing work, what is dead weight and what is actively risky. You get the audit whether or not you go on to buy placements.

Things worth knowing

Further reading

If you are still comparing options, the site below covers a lot of the same ground from a different angle and is worth an hour of your time:

• bazhara.online